Did you get a 2015 award/recognition from your title, office or association? Then give people the chance to celebrate you!! And use it as a moment to THANK your clients, family and friends! Marketing your awards also helps you:
1) Boost your potential clients’ confidence to hire you as they “interview” you online.
2) Identify potential leads. Awards excite your social media fans because they dig you!! When they like or comment you find out who is keeping tabs on you (and are more likely to refer or hire you soon).
3) Get exposure to HIGH quality potential leads (your followers’ connections get alerts from their liking/commenting/tagging on your award).
With the right marketing approach (tagging, graphics, blog or video), you can even go VIRAL = hundreds/thousands of views!